Star Wars Destiny Watches
In 1994, when Burger King partnered with Disney to promote Tim Burton’s The Nightmare Before Christmas with a series of watches featuring the movie’s main characters, my high-school friends and I gobbled down many a value meal just to own them all. This past year, BK brought out the SpongeBob SquarePants reversible watches, and before I knew what was happening, I was driving to several Sacramento locations in search of every single style. Well, the Force is strong with this King. Star Wars Destiny Watches have hit stores, and for two bucks, you can choose from six different reversible styles—one for every episode. Each features a 3-D hologram icon and comes in a logo-embossed collectible tin. Have it your way, as they say, but do not underestimate the power of the dark side.