Meet the visionaries behind the eight hip local businesses
Chico’s business landscape is continually evolving. Storefronts come and go as cultural trends change. The ones that tend to stick around are those with a niche market. And in recent years, some of those making their mark have had a distinctly urban vibe—the kind of enterprises you’d find in, say, San Francisco or Hollywood.
For our annual Business Issue, we spoke with the creative folks behind eight local establishments. A few of them are longtime success stories, while others are new to the scene. Each of their visions is different but well-executed. They range from a hip barber shop that specializes in beard-trimming to a high-quality vintage-apparel store with a carefully curated collection of clothes spanning at least five decades.
We hope you enjoy reading the stories behind their labors of love.