New intentions

Andrew Moore, otherwise known as Kryoman, has been in the music business for 17 years, producing house music and DJing all over the world. Moore discovered house music growing up on the Spanish island of Ibiza, where there was a heavy house presence. From there, he has gone on countless tours and performed at some of the biggest EDM festivals in the world, like Ultra in Miami.

In 2017, Moore moved to Incline Village. That same year, he realized something wasn’t right. He was struggling with a drinking addiction.

He rejected the idea of traditional rehab. Instead, he visited his brother and formulated a plan to try ayahuasca—a plant mixture from South America that is capable of inducing altered states of consciousness.

“I’ve known people who’ve done one ayahuasca ceremony and never drank again, or have been able to drink with control and not necessarily binging,” said Moore.

He trained mentally and physically for the ayahuasca ceremony by reading spiritual books and climbing to Mt. Everest’s base camp. Moore said he almost died a few times while ascending to such a high altitude, but he felt accomplished after the climb and felt ready to confront his demons through the use of ayahuasca in Peru.

“The ayahuasca ceremonies were hard,” said Moore. “It was very hard learning. Facing your own fears, facing your own death, you know? It’s hard, but then afterwards, when it got to the endpoint where I really couldn’t take any more, it gave me the purpose for the album.”

Moore said the ceremony inspired him to use his platform as a musician to raise awareness about women’s rights issues around the world. His project, titled “The Things I Know,” will include an album—set to be released next year on International Women’s Day—a series of music videos and possibly a documentary.

“I thought of two ways to really make a difference with the album, the music videos and everything,” he said, “There’s raising awareness, which is a good thing, and it’s important, and it’s a strong message.” Moore attended the United State of Women Summit. He began working with groups such as UN Women to come up with concepts for music videos that promote equality, self-love and self-worth. One of the concepts shows people in a music video wearing orange on the 25th day of the month to commemorate “orange day,” which was designated by the United Nations to raise awareness and take action to end violence against women and girls.

The second way he thought to help is to channel part of his proceeds to humanitarian lobbying groups and causes.

On the musical side of things, the album is upbeat and uplifting. It incorporates the traditional sound of Kryoman, which is a combination of future house, trap and EDM, featuring powerful female vocalists like Deb’s Daughter and almost tribal sounding rhythms. Moore also said that he’s looking to get some features on the album from artists like Alicia Keys because of her affiliation with women’s rights.

Moore pointed out that, if some read his plans to disseminate the messages of women’s rights groups as a PR maneuver, he doesn’t see it that way. To him, promoting their message is just the right thing to do.